Search & Social News Roundup for 2/28
Recently shared posts: Smart shopping and local campaigns transition to Performance Max, Microsoft launches portfolio bid strategies and Google Tag Manager integration, Google’s improved ad extensions deliver more engaging ads and TikTok’s new brand safety center.
- Smart Shopping and Local Campaigns to Be Transitioned to Performance Max by End of September (Search Engine Land)
- Microsoft Rolls Out Portfolio Bid Strategies and Automated Integration With Google Tag Manager (Search Engine Land)
- Deliver More Engaging Search Ads With Improvements to Ad Extensions (Google)
- TikTok Launches New Brand Safety Center to Provide a Central Hub for its Various Resources (Social Media Today)